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This year's DATOS was part of the USHCC’s National Conference–Opening Breakfast Session. The USHCC Conference was held in Phoenix, AZ from October 2-4, 2022, at the Sheraton Phoenix Downtown.

Thank You To Our 2022 Speakers!

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David E. Hayes-Bautista, Ph.D., is a Distinguished Professor of Medicine and the Director of the Center for the Study of Latino Health and Culture at the David Geffen School of Medicine, UCLA. He also serves as the Faculty Director of the Latino Leadership Institute of the UCLA Anderson Graduate School of Management.

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Ron Insana is a senior analyst at CNBC where he discusses the most pressing economic and market issues of the day. He also delivers the Market Scoreboard Report to radio stations around the country.

Thank You To Our 2022 Sponsors!

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DATOS 2022 Publication

To access our 2022 DATOS Publication, please complete the following form.

Participate in DATOS 2023

Arizona Hispanic Chamber of Commerce partnered with Vitalyst Health Foundation to provide a new lens for DATOS. This dynamic framework explores data on Arizona Hispanics with relation to the social determinants of public health including, but not limited to, education, economic opportunity, and health care. There are 12 such elements of a healthy community and every year DATOS will select one for a deep dive perspective. This year in addition to sharing data on the Hispanic population and business as we do every year, we will select a specific topic for the theme of the book and event. DATOS provides a comprehensive overview by subject matter experts.

More information on our 2023 event will be announced soon!

DATOS is a must-attend event for all corporate and small business professionals interested in reaching the fastest-growing segment of the Arizona market. This has become one of our largest and most anticipated events, not one you want to miss! This exclusive opportunity allows you to highlight your support and commitment to the Arizona Hispanic Business community.

Sponsorship opportunities for DATOS 2023 will be released soon.

26th Annual DATOS Event Highlights

For over 25 years, the AZ Hispanic Chamber of Commerce has published DATOS: The State of Arizona’s Hispanic Market, the most comprehensive compilation of research on the impact of Hispanics on the Arizona marketplace. The report is unveiled at the annual DATOS breakfast, which draws over 1,000 of the state’s most influential business and community leaders. The list of prestigious past speakers at DATOS includes Dr. Michael Crow of ASU, Monica Gil of the Nielsen Company, and Chiqui Cartagena, author of Latino Boom, I & II.

Arizona Hispanic Chamber of Commerce partnered with Vitalyst Health Foundation to provide a new lens for DATOS. This dynamic framework explores data on Arizona Hispanics with relation to the social determinants of public health including, but not limited to, education, economic opportunity, and health care. There are 12 such elements of a healthy community and every year DATOS will select one for a deep dive perspective. This year in addition to sharing data on the Hispanic population and business as we do every year, we will highlight Economic Opportunity. DATOS provides a comprehensive overview by subject matter experts.